Business Resources Archive - Gengo https://gengo.com/business/resources/ Translation Service Thu, 06 Aug 2020 03:40:44 +0000 en-US hourly 1 https://gengo.com/wp-content/uploads/2024/11/gengo-lb.png Business Resources Archive - Gengo https://gengo.com/business/resources/ 32 32 Thanks for your interest! https://gengo.com/business/resources/thanks-for-your-interest/ Tue, 31 Oct 2017 04:39:13 +0000 https://gengo.com/?post_type=asset&p=18316 The post Thanks for your interest! appeared first on Gengo.

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]]> The mobile app localization market https://gengo.com/business/resources/mobile-app-localization-market/ Fri, 20 Oct 2017 00:08:27 +0000 https://gengo.com/?post_type=asset&p=18203 Localized mobile apps lead to more downloads, more customers and more purchases. Learn key facts, figures and insights into the global app market with this report.

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Mobile app stores have officially gone global, and the next person to download your app could be located anywhere. Due to rapid market growth, localization is crucial to success for your mobile app.

In this report, you’ll discover:

  • Statistics and trends
  • Key markets for app localization
  • Business insights and success stories
  • Mobile app localization challenges

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]]> Making sense of translation services https://gengo.com/business/resources/ht-mt-pemt-2/ Mon, 24 Apr 2017 01:27:17 +0000 https://gengo.com/?post_type=asset&p=11114/ Choosing the right solution and vendor for your translation needs can be complex and stressful. This guide to translation services will give you the information and tools you need to confidently reach a decision.

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]]> With so many options, how are you supposed to identify the right translation service provider? Download our free guide to translation services to find out what each type of vendor can offer your project.
  • Translation solutions explained simply
  • Factors to consider when choosing a translation approach
  • Important questions to ask translation vendors
  • Rules for choosing the right translation process

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]]> The guide to global social media https://gengo.com/business/resources/social-media-guide/ Sun, 23 Apr 2017 01:09:54 +0000 https://gengo.com/?post_type=asset&p=11112/ Social media is the easiest way to give your brand a voice – but is your message consistent across languages? Our guide walks you through how you can tap into all the top trends globally for social.

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]]> Social media is a vital way for your brand to reach its audience – but are you maximizing your impact? Our social media guide, made in collaboration with Fliplingo, introduces you to the key strategies for successfully expanding your brand to global audiences.
  • Top worldwide social networks
  • How to translate your social content
  • Tips and tricks for a managing the moving parts of multilingual campaigns

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]]> The travel industry translation guide https://gengo.com/business/resources/travel-translation-guide/ Sat, 22 Apr 2017 00:58:19 +0000 https://gengo.com/?post_type=asset&p=11108/ Perfect for companies in hospitality, tourism, transportation and more, this guide explores global travel industry trends and tips to help your travel company target international tourists.

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For companies in the global travel industry, translation is a must. From hotels and airlines to online travel agencies, booking sites and more, our guide walks you through what to translate to connect with customers around the world. This guide explores:

  • Global travel industry trends
  • Types of content you need to translate
  • Special tips for travel content translation

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]]> Going global, part I: What you need to know, now https://gengo.com/business/resources/going-global-1/ Thu, 20 Apr 2017 18:47:15 +0000 https://gengo.com/?post_type=asset&p=11093 Growth in internet penetration rates, mobile usage and online spending worldwide continue to change the landscape of every industry. Read our data-rich report on international internet trends.

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]]> Shifts in internet consumption and online spending trends are transforming how businesses around the world operate. In our Going Global report, you’ll discover:
  • Which countries are new economic powerhouses
  • Why companies are localizing products sooner than ever
  • Which cross-border opportunities you should tackle

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]]> Going global, part II: Lean globalization https://gengo.com/business/resources/going-global-2/ Wed, 19 Apr 2017 19:04:46 +0000 https://gengo.com/?post_type=asset&p=11099/ For many companies, globalization is built into business plans and product development from the very start. Learn how to efficiently take every aspect of your business global with part two of our report.

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]]> Treating global expansion like a new startup: iterate fast, learn from your mistakes and test what works. In the second part of our Going Global report, you’ll learn:
  • How to build a scalable global strategy
  • How to help every team think globally
  • What top companies learned from taking the leap

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]]> Going global: Ecommerce best practices https://gengo.com/business/resources/going-global-ecommerce/ Wed, 19 Apr 2017 00:23:54 +0000 https://gengo.com/?post_type=asset&p=11105/ Ecommerce methods and channels are as diverse as the products themselves. Learn principles and practices for selling overseas with the third installment of our Going Global report.

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Want to sell internationally? It’s hard to know where to start, what to focus on and how to ensure your strategy succeeds. In our ecommerce-focused Going Global report, you’ll learn:

  • How to choose your target markets and what to sell
  • How to approach ecommerce content translation
  • How to structure your international website

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]]> How international travelers plan trips https://gengo.com/business/resources/how-travelers-plan/ Tue, 18 Apr 2017 02:56:36 +0000 https://gengo.com/?post_type=asset&p=11125/ Translating rich travel content is great for growing global business. In this short guide, explore the habits of international travelers and learn more about the importance of user reviews, guides and other inspirational digital content.

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]]> Translating rich travel content is great for growing global business. See why with our quick guide exploring the habits of international travelers, where you’ll learn more about:
  • The importance of user reviews
  • The top five sources of inspiration for trip planning
  • The kinds of videos travelers love watching

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]]> How to sell successfully across borders https://gengo.com/business/resources/cross-border-ecommerce/ Mon, 17 Apr 2017 02:54:45 +0000 https://gengo.com/?post_type=asset&p=11123/ People prefer shopping in their own language. Read the latest cross-border ecommerce trends and learn how and why translation can help grow your international business.

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]]> At a time when overseas online shopping is at an all-time high, by not offering a multilingual website many ecommerce companies still fall short. In this short guide, see how simply translating ecommerce content like product listings can rapidly grow your international traffic, revenue and more.

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